Over 4 billion people, across at least 129 countries, are at risk for mosquito borne diseases, and over 500,000 people die from mosquito borne diseases each year. I was invited to collaborate with a team of compassionate thinkers already at work solving this problem: VecTech.
VecTech developed an AI-driven computer vision system to identify medically relevant mosquito species and support mosquito control organizations in implementing precision interventions. What was missing was an identity.
A flexible brand was developed, lending credibility in the world of medical startups and visual system to apply to their website, app, and collateral.